Blog — news

In my own time!

Posted by Helen Grochowina on

In my own time!

For anyone just starting out, what you see in my business has taken me 10 years to achieve, and I am still not really anywhere. But the numbers were never really my concern. In fact the low numbers meant that I’ve been able to just ‘be off’ with the kids every school holiday. No childcare nightmares. Just relaxed holiday vibes.

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Hope Marketing! A big NO NO!

Posted by Helen Grochowina on

Hope Marketing! A big NO NO!

As usual I'm hit and miss with my entire business, but I've had family illnesses to contend with and I've had to prioritise that. It's left me feeling a bit like I'm at the bottom of a huge hill and the path is difficult. But I guess that's being in business and I suppose it will always be that way. I just need to start. That's the key. Build some momentum and in turn the path will become clear.  So I've tried lots of FB advertising this week to get my reach up to 13,000. It's cost a lot but...

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Getting My S**t Together

Posted by Helen Grochowina on

Getting My S**t Together

I've only gone and sorted a brand ID out after 4 years in the biz. I've got a colour pallette, some fonts and some creativity back. I can't tell you how pleased I am to finally get this stuff sorted. And wonder - what's held me back?  Who cares?? I'm not thinking about that now, I'm thinking about forward. And it's all systems go!  I've been listening / reading / learning from all the super top handmade / marketing / social networking people I can find on the internet and feel inspired / happy / positive.  So move over black...

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